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Marketing letters : a journal of research in marketing
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ECONIS (ZBW)
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Dealing with common method variance in international marketing research
Baumgartner, Hans
;
Weijters, Bert
- In:
Journal of international marketing
29
(
2021
)
3
,
pp. 7-22
Persistent link: https://www.econbiz.de/10012608046
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On the use of balanced item parceling to counter acquiescence bias in structural equation models
Weijters, Bert
;
Baumgartner, Hans
- In:
Organizational research methods : ORM
25
(
2022
)
1
,
pp. 170-180
Persistent link: https://www.econbiz.de/10012794833
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3
Measuring latent individual difference variables with a conjoint design and structural equation modeling
Weijters, Bert
;
Deltomme, Berre
;
Gorissen, Karen
; …
- In:
Marketing letters : a journal of research in marketing
35
(
2024
)
2
,
pp. 245-257
Persistent link: https://www.econbiz.de/10015125211
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4
What does sustainability mean in the minds of consumers? : a multi-country panel study
Goedertier, Frank
;
Weijters, Bert
;
Van den Bergh, Joeri
; …
- In:
Marketing letters : a journal of research in marketing
35
(
2024
)
2
,
pp. 317-333
Persistent link: https://www.econbiz.de/10015125231
Saved in:
5
Applications of structural equation modeling in marketing and consumer research : a review
Baumgartner, Hans
;
Homburg, Chrsitian
-
2009
Persistent link: https://www.econbiz.de/10003794518
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