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Exploring the effects of using consumer culture as a unifying pedagogical framework on the ethical perceptions of MBA students

Burns, David J. - In: Business ethics : a European review 21 (2012) 1, pp. 1-14

Persistent link: https://www.econbiz.de/10009487826

An exploration of student satisfaction with internship experiences in marketing

Gupta, Pola B.; Burns, David J.; Schiferl, Jaime S. - In: Business education & accreditation : BEA 2 (2010) 1, pp. 27-37

Persistent link: https://www.econbiz.de/10008807680

Sentiment toward marketing : a comparison of German and US students

Burns, David J.; Gupta, Pola B.; Buerke, Günter - In: International journal of commerce and management 25 (2015) 1, pp. 21-37

Persistent link: https://www.econbiz.de/10011297671

An Exploration of Student Satisfaction with Internship Experiences in Marketing

Gupta, Pola - 2011

Business internships have become increasingly important and popular in students' learning and career preparation. We conducted a study among eighty-eight business interns to understand the level of satisfaction that marketing students experience from completing internships. Using a factor...

Persistent link: https://www.econbiz.de/10013123369

Using intuitive awakening for business students to enhance strategic thinking skills

Prince, Melvin; Priporas, Constantinos - In: Australasian marketing journal 26 (2018) 2, pp. 157-162

Persistent link: https://www.econbiz.de/10011901572

Showrooming : an exploratory empirical investigation of students' attitudes and behavior

Burns, David J.; Gupta, Pola B.; Bihn, Hanna C.; … - In: Information systems management 35 (2018) 4, pp. 294-307

Persistent link: https://www.econbiz.de/10011954596