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Positionierung einer erfolgreichen Arzneimittelmarke
Marschall, Daniela - 2007
Persistent link: https://www.econbiz.de/10003487953
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Have pharmaceutical R&D project success rates decreased? : a critical review and new empirical results
Backfisch, Martin - 2017 - Version: 30 October 2017
In the context of the ongoing debate about an innovation crisis in the pharmaceutical industry, we study the success rates of pharmaceutical R&D projects as a measure of innovative productivity. The empirical literature suggests success rates have been decreasing during recent decades. We...
Persistent link: https://www.econbiz.de/10011773501
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Understanding physician decision making : the case of depression
Currie, Janet M.; MacLeod, William Bentley - 2018
Persistent link: https://www.econbiz.de/10011912320
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Key success factors and productivity of department stores
Burmann, Christoph - 1995
Persistent link: https://www.econbiz.de/10000909511
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Die empirische Erfolgsfaktorenforschung und ihr Beitrag zum Marketing : eine Bestandsaufnahme
Fritz, Wolfgang - 1993
Persistent link: https://www.econbiz.de/10000911991
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Erfolgsanalyse bei Gartenbaubetrieben auf der Basis von Jahresabschlußdaten
Bitsch, Vera - 1994
Persistent link: https://www.econbiz.de/10000885150
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Die Bedeutung der Organisation als ein Faktor der Innovationsfähigkeit : eine empirische Analyse
Ruf, Marcus - 1996
Persistent link: https://www.econbiz.de/10000939751
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Success factors of expert systems projects : four cases in German banks
Schwabe, Gerhard; Dolinsky, Dieter; Krcmar, Helmut - 1994
Persistent link: https://www.econbiz.de/10000946030