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The impact of market orientation on Chinese retailers' channel relationships
Chung, Jae-eun; Huang, Ying; Jin, Byoungho; Sternquist, … - In: The journal of business & industrial marketing 26 (2011) 1, pp. 14-25
Persistent link: https://www.econbiz.de/10009007652
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How does justice matter in achieving buyer-supplier relationship performance?
Liu, Yi; Huang, Ying; Luo, Yadong; Zhao, Yang - In: Journal of operations management 30 (2012) 5, pp. 355-367
Persistent link: https://www.econbiz.de/10009562331
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A taxonomy of control mechanisms and effects on channel cooperation in China
Luo, Yadong; Liu, Yi; Zhang, Leinan; Huang, Ying - In: Journal of the Academy of Marketing Science 39 (2011) 2, pp. 307-326
Persistent link: https://www.econbiz.de/10009124105
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Guanxi practice and Chinese buyer-supplier relationships : the buyer's perspective
Chen, Zhengyi; Huang, Ying; Sternquist, Brenda J. - In: Industrial marketing management : the international … 40 (2011) 4, pp. 569-580
Persistent link: https://www.econbiz.de/10009159486
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A mixed-method study of the effects of Guanxi between salespersons and buyers on retailer-supplier relationships in China
Huang, Ying; Sternquist, Brenda J.; Zhang, Chun; … - In: Journal of marketing channels : ... distribution … 18 (2011) 3, pp. 189-215
Persistent link: https://www.econbiz.de/10009271367
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The effects of the salesperson's characteristics on buyer-seller relationships
Choi, Yonghoon; Huang, Ying; Sternquist, Brenda J. - In: The journal of business & industrial marketing 30 (2015) 5, pp. 616-625
Persistent link: https://www.econbiz.de/10011339832
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Influence tactics, relational conditions, and key account managers' performance
Liu, Yi; Huang, Ying; Fan, Hua - In: Industrial marketing management : the international … 73 (2018), pp. 220-231
Persistent link: https://www.econbiz.de/10011904736
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An investigation of interpersonal ties in interorganizational exchanges in emerging markets : a boudary-spanning perspective
Huang, Ying; Luo, Yadong; Liu, Yi; Yang, Qian - In: Journal of management : JOM 42 (2016) 6, pp. 1557-1587
Persistent link: https://www.econbiz.de/10011549656
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A diagnostic model of private control and collective control in buyer-supplier relationships
Liu, Yi; Luo, Yadong; Huang, Ying; Yang, Qian - In: Industrial marketing management : the international … 63 (2017), pp. 116-128
Persistent link: https://www.econbiz.de/10011730141
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Predicting market orientation : Chinese retailers in a transitional economy
Sternquist, Brenda J.; Huang, Ying; Chen, Zhengyi - In: International journal of retail & distribution management 38 (2010) 4/5, pp. 360-378
Persistent link: https://www.econbiz.de/10003977673