This textbook provides an overview of economic perspectives on sustainability. It synthesises economic, ecological and interdisciplinary sustainability research and by applying an integrated social-ecological and economic framework, demonstrates how this research can be improved and implemented...

Nachhaltigkeit ist in der Unternehmenswelt angekommen, doch nach wie vor besteht wenig Erfahrung darin, wie dies in der Betriebswirtschaftslehre aufgenommen und umgesetzt werden soll. Hier setzt die zweite Auflage des erfolgreichen Buchs 'Nachhaltige Betriebswirtschaftslehre' an. Sie bietet...

"Sustainability is a global imperative and a scientific challenge like no other. This concise guide provides students and practitioners with a strategic framework for linking knowledge with action in the pursuit of sustainable development, and serves as an invaluable companion to more narrowly...

"Focusing on the use of marketing principles and techniques to develop population-based health promotion and disease prevention programs, this book features a practical emphasis for incorporating a marketing orientation and marketing techniques to address the diverse range of issues and problems...