Green marketing examines the symbiotic role played by marketing in ensuring sustainable business, exploring issues concerning the environment and the way strategic decisions can influence it. At present, the environmental issues concern more and more the competitive approach any organization can...

Sustainability of an economy can be achieved through socially responsible behavior of companies in both the balanced development of labour and environmental protection as well as in responsible consumption of non-renewable resources. This paper aims to highlight the impact of the implementation...

The term corporate social responsibility has become part of the economic vocabulary since the seventh decade of the 20th century. Since the beginning of the 21st century this term extended, became complex, multidimensional with many economic, legal and social connections. Corporate social...