This book answers questions such as: How do you market green electricity or bio-methane? What is the right price for renewable energy? How do the legal framework and customer preferences influence marketing strategies? Is direct marketing or online marketing the key to success? Answers to these...

Bioplastics have gained increasing importance in academia and industry. However, a key to market success is consumer acceptance and use of such bioplastics. In this review, we analyze thirty-four papers with a focus on B2C consumer research following the PRISMA protocol. We evaluated the papers...

The deployment of onshore wind power involves spatial sustainability trade-offs, e.g., between the minimization of energy system costs, the mitigation of impacts on humans and biodiversity, and equity concerns. We analyze challenges arising for decision-making if wind power generation capacity...