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Brand narratives, sustainability, and gender : a socio-semiotic approach
Ourahmoune, Nacima; Binninger, Anne-Sophie; Robert, Isabelle - In: Journal of macromarketing : examining the interactions … 34 (2014) 3, pp. 313-331
Persistent link: https://www.econbiz.de/10010402638
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Collaborative consumption and sustainability : a discursive analysis of consumer representations and collaborative website narratives
Binninger, Anne-Sophie; Ourahmoune, Nacima; Robert, Isabelle - In: The journal of applied business research 31 (2015) 3, pp. 969-985
Persistent link: https://www.econbiz.de/10011304794
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From right to responsibility : sustainable change in water consumption
Phipps, Marcus; Brace-Govan, Jan - In: Journal of public policy & marketing : JPP & M ; an … 30 (2011) 2, pp. 203-219
Persistent link: https://www.econbiz.de/10009405007
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Sustainable disposal and evolving consumer-product relationships
Demsar, Vlad; Brace-Govan, Jan - In: Australasian marketing journal 25 (2017) 2, pp. 133-140
Persistent link: https://www.econbiz.de/10011729893
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Cultivating nature identity and ecological worldviews : a pathway to alter the prevailing Dominant Social Paradigm
Vimala Kunchamboo; Lee, Christina Kwai Choi; … - In: Journal of macromarketing 41 (2021) 3, pp. 484-505
Persistent link: https://www.econbiz.de/10012593667