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Sustainability marketing strategy : an analysis of recent literature

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Identification and prioritization of corporate sustainability practices using analytical hierarchy process

Goyal, Praveen; Rahman, Zillur; Kazmi, Absar Ahmad - In: Journal of modelling in management 10 (2015) 1, pp. 23-49

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NEDFi : transforming lives through shared value creation

Sarmah, Bijoylaxmi; Rahman, Zillur - In: Asian journal of management cases : AJMC 13 (2016) 1, pp. 40-55

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Stakeholder identification and classification : a sustainability marketing perspective

Kumar, Vinod; Rahman, Zillur; Kazmi, A. A. - In: Management research review 39 (2016) 1, pp. 35-61

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Analyzing enablers of sustainable supply chain : ISM and fuzzy AHP approach

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An ISM approach for modelling the enablers of sustainability in market-oriented firms

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Determinants of sustainable consumption behaviour : review and conceptual framework

Joshi, Yatish; Rahman, Zillur - In: Green initiatives for business sustainability and value …, (pp. 239-262). 2018

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Corporate sustainability performance and firm performance association : a literature review

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Market orientation, marketing capabilities and sustainable innovation : the mediating role of sustainable consumption and competitive advantage

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Integrating corporate sustainability and sustainable development goals : towards a multi-stakeholder framework

Singh, Avinash Pratap; Rahman, Zillur - In: Cogent business & management 8 (2021) 1, pp. 1-19

The United Nations Sustainable Development Goals (SDGs) are a basket of major global challenges. No business is untouched by the challenges presented by the SDGs. The SDGs are well connected with the three pillars of corporate sustainability. This research paper has two unique properties: first,...

Persistent link: https://www.econbiz.de/10012656885