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~subject:"Taiwan"
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Taiwan
Consumer behaviour
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Shen, Yung-cheng
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Chu, Chia-hsien
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International journal of consumer studies
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The service industries journal
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ECONIS (ZBW)
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The effects of sales promotion strategy, product appeal and consumer traits on reminder impulse buying behaviour
Liao, Shu-ling
;
Shen, Yung-cheng
;
Chu, Chia-hsien
- In:
International journal of consumer studies
33
(
2009
)
3
,
pp. 274-284
Persistent link: https://www.econbiz.de/10003850065
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2
An integrated model of customer loyalty : an empirical examination in retailing practice
Chen, Yen-chun
;
Shen, Yung-cheng
;
Liao, Shuling
- In:
The service industries journal
29
(
2009
)
3/4
,
pp. 267-280
Persistent link: https://www.econbiz.de/10003870587
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