Similar Search Results

Indian Premier League and team brand building : validating the spectator-based brand equity model in context of television viewers

Naik, Anush Yousaf; Gupta, Anil - In: Metamorphosis : a journal of management research 11 (2012) 1, pp. 36-51

Persistent link: https://www.econbiz.de/10009693828

Sport team brand-equity index : a new measurement

Yousaf, Anish; Gupta, Anil; Mishra, Abhishek - In: Journal of Indian business research 9 (2017) 2, pp. 169-188

Persistent link: https://www.econbiz.de/10011761673

Building an effective global business team

Govindarajan, Vijay; Gupta, Anil K. - In: Smart globalization : designing global strategies, …, (pp. 249-268). 2003

Persistent link: https://www.econbiz.de/10001754073

A strategic embeddedness analysis of global business teams : directions for future research

Gupta, Anil K.; Cao, Ray Qing - In: Managing multinational teams : global perspectives, (pp. 233-248). 2005

Persistent link: https://www.econbiz.de/10003029479

A Strategic Embeddedness Analysis of Global Business Teams: Directions for Future Research

Gupta, Anil K.; Cao, Qing - In: Managing multinational teams : global perspectives, (pp. 233-248). 2005

Are global business teams (GBTs) nothing more than just a group of individuals collaborating across cultural and geographic distances? We argue that such a view represents a gross simplification of the reality, since every GBT member also represents the knowledge and interests of an...

Persistent link: https://www.econbiz.de/10015386027