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Guest editorial: Fast fashion : a second special issue

Barnes, Liz; Lea-Greenwood, Gaynor - In: Journal of fashion marketing and management 17 (2013) 2, pp. 140

Persistent link: https://www.econbiz.de/10009771285

Fast fashion in the retail store environment

Barnes, Liz; Lea-Greenwood, Gaynor - In: International journal of retail & distribution management 38 (2010) 10, pp. 760-772

Persistent link: https://www.econbiz.de/10008699363

Management perspectives on country of origin

Rashid, Arooj; Barnes, Liz; Warnaby, Gary - In: Journal of fashion marketing and management 20 (2016) 2, pp. 230-244

Persistent link: https://www.econbiz.de/10011575487

Country of origin association in retail and wholesale branding

Rashid, Arooj; Barnes, Liz - In: Journal of promotion management : JPM 24 (2018) 3, pp. 312-331

Persistent link: https://www.econbiz.de/10011875418

Country of origin association in retail and wholesale branding

Rashid, Arooj; Barnes, Liz - In: Country of origin effect : looking back and moving forward, (pp. 20-39). 2019

Persistent link: https://www.econbiz.de/10012008489

Fashion Marketing : The Contemporary Marketing Mix

Costin, Laura (ed.); Barnes, Liz (ed.) - 2025

Ch 1: The Evolving Nature of Fashion Product Development and The Importance of Product in Fashion Marketing -- Ch 2: Brand Experience and its Role in Fashion Retailing -- Ch 3: The Allure of the Luxury Fashion Brand Publication Consuming the Fashion Product as Media -- Ch 4: Lifestyle Brand...

Persistent link: https://www.econbiz.de/10015421985