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This paper aims to explore the price plans offered by Thai mobile operators and analyse the role of demand characteristics in the development of new price plans. The paper also shows how demand affects a firm's degree of innovativeness in terms of the number of new price plans. The empirical...
Persistent link: https://www.econbiz.de/10010956288
The aim of this paper is to analyse the demand and use of Internet access by small and medium enterprises (SMEs) in Thailand. Given the huge importance of SMEs to a national economy such as Thailand, this paper dives into the data to understand the magnitude of the issue. Official 2010 Thai...
Persistent link: https://www.econbiz.de/10010958871
The cloud computing model is a modern concept of computation that provides a number of benefits for its adopters. This online computing model has been widely used in the western world and accepted to have some business and economic impacts. This paper provides some basic knowledge about cloud...
Persistent link: https://www.econbiz.de/10009372259
This research aims to examine the relation between Over-The-Top (OTT) services and mobile telephony. It will also investigate factors affecting customer use of OTT services. Such services have been increasing in terms of revenue and intensity of usage; conversely, revenue from mobile telephony...
Persistent link: https://www.econbiz.de/10011944639
This paper focuses on the relationship between over-the-top (OTT) and traditional communications services. Many analysts have stated OTT communications services might soon replace other communication services; however, the empirical study of this assumption is scarce, especially in the case of...
Persistent link: https://www.econbiz.de/10012113502
This paper presents the analyses of the determinants of mobile carrier switching behaviour based on the idea that such the behaviour is the evidence of competition in the mobile market. Indeed, with the possibility to change a mobile service provider, there will be less concentration of...
Persistent link: https://www.econbiz.de/10010209103
The cloud computing model is a modern concept of computation that provides a number of benefits for its adopters. This online computing model has been widely used in the western world and accepted to have some business and economic impacts. This paper provides some basic knowledge about cloud...
Persistent link: https://www.econbiz.de/10009729551
Persistent link: https://www.econbiz.de/10009729592