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~subject:"Theorie"
~type_genre:"Graue Literatur"
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Categorization : a fuzzy set conceptualization
Dutta, Shantanu
;
Bergen, Mark
;
Viswanathan, Madhu
; …
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1994
Persistent link: https://www.econbiz.de/10000959857
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"Marketing theory and applications" ; 2001=Vol. 12
Krishnan, Ram
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Viswanathan, Madhu
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2001
Persistent link: https://www.econbiz.de/10001796328
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Measurement error in the operationalization of measurement error : implications for measure and method development
Viswanathan, Madhu
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1999
Persistent link: https://www.econbiz.de/10001441070
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