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Demand for rent-to-own contracts : a behavioral economic explanation
Zikmund-Fisher, Brian J.
;
Parker, Andrew M.
- In:
Journal of economic behavior & organization : JEBO
38
(
1999
)
2
,
pp. 199-216
Persistent link: https://www.econbiz.de/10001387881
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The effects of price discount and product complementarity on consumer evaluations of bundle components
Sheng, Shibin
;
Parker, Andrew M.
;
Nakamoto, Kent
- In:
Journal of marketing theory and practice
15
(
2007
)
1
,
pp. 53-64
Persistent link: https://www.econbiz.de/10003743283
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