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Generic Drugs in Spain : Price Competition versus Moral Hazard

Moreno-Torres, Iván - 2011

This paper examines competition between generic and brand-name drugs in the regulated Spanish pharmaceutical market. A nested logit demand model is specified for the three most consumed therapeutic subgroups in Spain: statins (anticholesterol), selective serotonin reuptake inhibitors...

Persistent link: https://www.econbiz.de/10013124302

What If There Was a Stronger Pharmaceutical Price Competition in Spain? When Regulation Has a Similar Effect to Collusion

Moreno-Torres, Iván - 2011

monthly data for pharmaceuticals prescribed from 1997 to 2005. The simulation indicates that the regulation of prices is …

Persistent link: https://www.econbiz.de/10013124304

Price Regulation and Parallel Imports of Pharmaceuticals

Brekke, Kurt R. - 2014

This paper studies the effects of price regulation and parallel imports in the on-patent pharmaceutical market. First, we develop a theory model in which a pharmacy negotiates producer prices with a brand-name firm and then sets retail prices. We show that the effects of price regulation...

Persistent link: https://www.econbiz.de/10013060442

Price Regulation and Parallel Imports of Pharmaceuticals

Brekke, Kurt R. - 2015

This paper studies the effects of price regulation and parallel imports in the on-patent pharmaceutical market. In a theory model where the producer price is subject to bargaining between the brand-name producer and a distributor, we show that the effects of stricter price regulation crucially...

Persistent link: https://www.econbiz.de/10013017702

Reference Pricing of Pharmaceuticals

Brekke, Kurt R.; Königbauer, Ingrid; Straume, Odd Rune - 2021

We consider a therapeutic market with potentially three pharmaceutical firms. Two of the firms offer horizontally differentiated brand-name drugs. One of the brand-name drugs is a new treatment under patent protection that will be introduced if the profits are sufficient to cover the entry...

Persistent link: https://www.econbiz.de/10013317373

Advertising competition in the free-to-air TV broadcasting industry

Ivaldi, Marc; Zhang, Jiekai - 2017

This paper empirically investigates the advertising competition in the French broadcast television industry within a …, and quantities of advertising of twenty-one TV channels from March 2008 to December 2013. We specify a structural model of … oligopoly competition and identify the shape and magnitude of the feedback loop between TV viewers and advertisers. We also …

Persistent link: https://www.econbiz.de/10011646956

Direct to Consumer Advertising and Prescription Choice

Iizuka, Toshiaki; Jin, Ginger Zhe - 2005

This paper examines the effects of direct-to-consumer advertising (DTCA) of prescription drugs on doctor choice of drug … DTCA expenditure incurred in this class. In contrast, directed-to-physician advertising (i.e., detailing and medical … journal advertising) has positive, significant, and long-lasting effects on the prescription choice of allergy drugs. These …

Persistent link: https://www.econbiz.de/10014065758

Advertising Competition in the Free-to-Air TV Broadcasting Industry

Ivaldi, Marc - 2017

Persistent link: https://www.econbiz.de/10012955187

Chapter 35 Market Structure: Theory and Evidence

Sutton, John - In: Handbook of industrial organization : volume 3, (pp. 2301-2368). 2007

This chapter reviews the literature which has developed around the ‘bounds approach’ to market structure over the past fifteen years. The focus of this literature lies in explaining cross-industry differences in concentration, and in the size distribution of firms. One of the main ideas...

Persistent link: https://www.econbiz.de/10014024581

TV Advertising, Program Quality, and Product-Market Oligopoly

Nilssen, Tore; Sorgard, Lars - 2009

We present a model of the TV-advertising market that encompasses both the product markets and the market for TV … a TV duopoly may reduce both the total number of viewers and the total amount of TV advertising. A softening of price … competition in each product market results in more investment in program quality, higher price per advertising slot, and more …

Persistent link: https://www.econbiz.de/10014029543