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The methodologies of the marketing literature : mechanics, uses and craft

Clark, Terry; Key, Thomas Martin - In: AMS review : official publication of the Academy of … 11 (2021) 3/4, pp. 416-431

Persistent link: https://www.econbiz.de/10012819687

Country market sequential order-of-entry : a learning effects approach

Azab, Carol; Key, Thomas Martin; Clark, Terry - In: Journal of global marketing 30 (2017) 4, pp. 210-227

Persistent link: https://www.econbiz.de/10011779452

Information transparency as competitive advantage : research approaches to platform ecosystem design and competition

Key, Thomas Martin; Challagalla, Goutam - In: AMS review : official publication of the Academy of … 10 (2020) 1/2, pp. 145-147

Persistent link: https://www.econbiz.de/10012296608

Money-flow computations

Leontief, Wassily W. - In: Economic systems research : journal of the … 5 (1993) 3, pp. 225-233

Persistent link: https://www.econbiz.de/10001150127

Exchange rate pass-through and international pricing strategy : a conceptual framework and research propositions

Clark, Terry Nichols; Kotabe, Masaaki; Rajaratnam, Daniel - In: Journal of international business studies : JIBS ; an … 30 (1999) 2, pp. 249-268

The extent to which exchange rate fluctuations affect international prices is called "exchange rate pass-through". This paper develops a conceptual model in explaining how exchange rate fluctuations are channeled into international pricing strategy, and offers research propositions. Our model...

Persistent link: https://www.econbiz.de/10001409662

Exchange rate pass-through and international pricing strategy : a conceptual framework and research propositions

Clark, Terry; Kotabe, Masaaki; Rajaratnam, Daniel - 2008

Persistent link: https://www.econbiz.de/10003656478

Extension of the portfolio allocation model of surplus majority governments : a fuzzy approach

Clark, Terry D.; Larson, Jennifer M.; Mordeson, John N.; … - In: Public choice 134 (2008) 3/4, pp. 179-199

Persistent link: https://www.econbiz.de/10003680253

The ancient road : an overview of globalization

Clark, Terry; Hodis, Monica; D'Angelo, Paul - In: The SAGE handbook of international marketing, (pp. 15-35). 2009

Persistent link: https://www.econbiz.de/10003792059