The author recommends review of marketing, advertising and communication strategies, which may have excessive self-praise. Braggadocio or excessive self-praise causes negative marketing and unnecessary burden on the society in the form of increased costs. The author recommends use of such tools...

The author investigated the main methods used for making IT-related investment decisions. In the view of these methods it can be said that no method was found that would help to make investment decisions 'routinelike'. The use of traditional financial indicators – which would be suitable for...