//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Theory"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Collaborative projects (social...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Theory
Social Web
23
Social web
23
Artificial intelligence
22
Künstliche Intelligenz
22
Relationship marketing
17
Beziehungsmarketing
16
Marketing management
12
Marketingmanagement
12
Marketing
11
Social media
10
Internet marketing
9
Online-Marketing
9
Consumer behaviour
8
Customer value
8
Konsumentenverhalten
8
Kundenwert
8
Digitalisierung
7
Digitization
7
Management
7
Big Data
6
Big data
6
Economics department
6
Social network
6
Soziales Netzwerk
6
Theorie
6
Virtual reality
6
Virtuelle Realität
6
Wirtschaftshochschule
6
Betriebswirtschaftsstudium
5
Business schools
5
Europa
5
Europe
5
Führungskräfteentwicklung
5
Graduate business education
5
Leadership development
5
Structural equation model
5
Strukturgleichungsmodell
5
Viral marketing
5
Virales Marketing
5
more ...
less ...
Online availability
All
Undetermined
4
Type of publication
All
Article
6
Type of publication (narrower categories)
All
Article in journal
5
Aufsatz in Zeitschrift
5
Aufsatz im Buch
1
Book section
1
Language
All
English
6
Author
All
Haenlein, Michael
4
Garber, Dan
2
Kaplan, Atara
2
Baczynska, Anna
1
Blythe, Paul Andrew
1
Cooke, Alan D. J.
1
Hewett, Kelly
1
Hoover, Jim
1
Huber, Joel
1
Korzynski, Pawel
1
Koźmiński, Andrzej K.
1
Kulis, Christopher
1
McGraw, A. Peter
1
Morwitz, Vicki G.
1
Tomaino, Geoff
1
Wood, Stacy
1
Yoo, Kiwoong
1
more ...
less ...
Published in...
All
European management journal
1
Handbook of research on customer equity in marketing
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Mathematics of operations research
1
Operations research letters : a journal of INFORMS devoted to the rapid publication of concise contributions in operations research
1
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Social interactions in customer churn decisions : the impact of relationship directionality
Haenlein, Michael
- In:
International journal of research in marketing : IJRM ; …
30
(
2013
)
3
,
pp. 236-248
Persistent link: https://www.econbiz.de/10009779989
Saved in:
2
The value of flexibility : real options and customer lifetime value
Haenlein, Michael
- In:
Handbook of research on customer equity in marketing
,
(pp. 118-136)
.
2015
Persistent link: https://www.econbiz.de/10010483493
Saved in:
3
Low-rank extragradient methods for scalable semidefinite optimization
Garber, Dan
;
Kaplan, Atara
- In:
Operations research letters : a journal of INFORMS …
60
(
2025
),
pp. 1-7
Persistent link: https://www.econbiz.de/10015358897
Saved in:
4
On the efficient implementation of the matrix exponentiated gradient algorithm for low-rank matrix optimization
Garber, Dan
;
Kaplan, Atara
- In:
Mathematics of operations research
48
(
2023
)
4
,
pp. 2094-2128
Persistent link: https://www.econbiz.de/10014437817
Saved in:
5
Comments on "AI and the advent of the cyborg behavioral scientist"
Blythe, Paul Andrew
;
Kulis, Christopher
;
McGraw, A. Peter
; …
- In:
Journal of consumer psychology : JCP ; the official …
35
(
2025
)
2
,
pp. 316-328
Persistent link: https://www.econbiz.de/10015358388
Saved in:
6
Bounded leadership : an empirical study of leadership competencies, constraints, and effectiveness
Korzynski, Pawel
;
Koźmiński, Andrzej K.
;
Baczynska, Anna
- In:
European management journal
39
(
2021
)
2
,
pp. 226-235
Persistent link: https://www.econbiz.de/10012520696
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->