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Bundling is considered to be an effective pricing strategy for zero-marginal-cost information goods. Yet, in many information-goods markets, the effectiveness of bundling remains hard to ascertain. This is because information goods exhibit other characteristics as well, which can potentially...
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We study the impact of observational learning in large scale congested service systems with servers having heterogenous quality levels and customers that are heterogonously informed about the server quality. Providing congestion information to all customers allows them to avoid congested...
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"This book presents a compilation of recent theoretical frameworks, case studies, and empirical research findings in the area of quality innovation, highlighting the theories, strategies, and potential concerns for organizations engaged in change management designed to address stakeholders'...
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The "right to repair" movement calls for government legislation that requires manufacturers to provide repair information, tools and parts so that consumers can independently repair their own products with more ease. The initiative has gained global traction in recent years and become a subject...
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Referral programs are widely adopted to expand the awareness of newly launched products and to boost their sales and profits. In these programs, customers, upon purchasing a product, are invited to refer their friends, and to stimulate their referral actions, firms promise them certain benefits...
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