We analyze firms' investment in product innovation when there are heterogeneous consumer switching costs in markets with an industry leader. We show that higher switching costs require a successful entrant to charge a higher price and increase investment in product innovation to remain...

This study examines the relationship between knowledge management (KM) (in terms of external acquisition and internal sharing) and innovation behavior. The concept of absorptive capacity and assumptions from the dynamic capabilities view underlie the proposed framework and hypotheses. The...

Media firms sometimes allow consumers to pay to remove advertisements from an advertisement-based product. We formally examine an ad-based monopolist s incentives to introduce this option. When deciding whether to introduce the option to pay, the monopolist compares the potential direct revenues...

We develop a unified treatment of a broad class of truthful disclosure games. Such games have, at most, one equilibrium that is reasonable given a commonly used signaling refinement. We provide a simple algorithm to construct the unique equilibrium strategy and beliefs, and identify necessary...

This paper empirically studies how social learning among consumers shapes firms' optimal strategies of using advertising to signal product quality. I present an equilibrium model that describes both consumers' and firms' learning and decision-making under quality uncertainty. My model allows me...

This paper argues, in the context of targeted advertising, that receivers' rational inattention and ability to independently acquire information have a non-trivial impact on the sender's optimal disclosure strategy. In our model, a monopolist has an opportunity to launch an advertising campaign...

I study optimal information provision by a search goods seller. While the seller controls a consumer's pre-search information, which decides whether she will engage in costly search for the product, he cannot control her post-search information because the consumer would inevitably learn the...

This chapter proposes an analysis of the role of advertising in the transmission of information in markets. It also describes how the economic analysis of informative advertising provides a satisfactory account of advertising practices and discusses the extent to which resorting to alternative...

I present a model in which advertising changes consumers' recollections of their past experiences with a product. The model sheds light on several important features of advertising behavior: the relationship between advertising levels and consumer experience, the relationship between advertising...