Background -- Introduction to pricing and revenue optimization -- Models of demand -- Estimating price response -- Optimization -- Price differentiation -- Pricing with constrained supply -- Revenue management -- Capacity allocation -- Network management -- Overbooking -- Markdown management --...

A definitive reference to the theory and practice of pricing across industries, environments, and methodologies. It covers all major areas of pricing including, pricing fundamentals pricing tactics, and pricing management.

We consider a company selling heterogeneous products with prices customized for each customer and the final price is set by negotiations between sales agents and customers. This type of pricing modality is referred to as customized pricing with discretion and commonly used in insurance, consumer...