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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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ECONIS (ZBW)
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Diagnosing harmful collinearity in moderated regressions : a roadmap
Chennamaneni, Pavan Rao
;
Echambadi, Raj
;
Hess, James D.
; …
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
1
,
pp. 172-182
Persistent link: https://www.econbiz.de/10011490875
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2
The convergence of interactive marketing and personal selling and sales management
Cummins, Shannon
(
ed.
);
Peltier, James W.
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10013041733
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3
Assessing the impact of gasoline sales-below-cost laws on retail price and market structure : implications for consumer welfare
Peltier, James W.
;
Skidmore, Mark
;
Milne, George R.
- In:
Journal of public policy & marketing : JPP & M ; an …
32
(
2013
)
2
,
pp. 239-254
Persistent link: https://www.econbiz.de/10010228556
Saved in:
4
The convergence of interactive marketing and personal selling and sales management
Cummins, Shannon
(
ed.
);
Peltier, James W.
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011555463
Saved in:
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