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We identified 7 theoretical models that have been used to explain technology adoption and use. We then examined the boundary conditions of these models of technology adoption when applied to the household context using longitudinal empirical data from households regarding their purchase and use...
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The present research develops and tests a theoretical extension of the Technology Acceptance Model (TAM) that explains perceived usefulness and usage intentions in terms of social influence and cognitive instrumental processes. The extended model, referred to as TAM2, was tested using...
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Web site usability is a critical metric for assessing the quality of a firm’s web presence. A measure of usability must not only provide a global rating for a specific web site, ideally it should also illuminate specific strengths and weaknesses associated with site design. In this paper we...
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