We provide and describe a data set of N=8935 weekly, normalized customer orders over the entire product life cycle for 170 Dell computer products sold in North America over a three and a half year period, from 2013-2016. Total orders for these products exceeded 4 million units and well over a...

This paper investigates how tightening standards can result in greater non-compliance, especially when market and regulatory interests are misaligned. We confirm a causal relationship that explains the highly publicized auto industry non-compliance phenomenon where on-road NOx emissions exceeded...

We present an approach to forecast customer orders of ready-to-launch new products that are similar to past products. The approach fits product life cycle (PLC) curves to historical customer order data, clusters the curves of similar products, and uses the representative curve of the new...

This paper explores challenger strategy from a demand-side perspective. Departing from the traditional supply-side perspective, we highlight the significance of buyer switching inertia as an isolating mechanism affecting competitive heterogeneity and asymmetry across rivals and discuss its...