Motivated by direct interactions with practitioners and real-world data, we study a monopoly firm selling multiple substitute products to customers characterized by their different social network degrees. Under the multinomial logit model framework, we assume that the utility a customer with a...

We consider uncapacitated and capacitated assortment problems under the paired combinatorial logit model, where the goal is to fi nd a set of products to maximize the expected revenue obtained from each customer. In the uncapacitated setting, we can offer any set of products, whereas in the...