Abraha, Desalegn; Hyder, Akmal S. - In: Transformation of strategic alliances in emerging …, (pp. 81-100). 2021
This chapter highlights and examines the journey of strategic alliances, how alliances lead to the creation of new alliances, and whether alliances succeed or precede firms' market networks. Moreover, the chapter attempts to identify the market and environmental factors which impact the journey...