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Theory
Customer satisfaction
41
Innovation
39
Consumer behaviour
38
Beziehungsmarketing
37
Relationship marketing
37
Konsumentenverhalten
36
Dienstleistungssektor
31
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30
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28
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28
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27
Theorie
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26
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22
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21
Conjoint analysis
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Conjoint-Analyse
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19
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11
Service management
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Bundling strategy
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English
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Gustafsson, Anders
23
Herrmann, Andreas
15
Huber, Frank
15
Blomkvist, Ola
4
Ekdahl, Fredrik
4
Witell, Lars
4
Löfgren, Martin
2
Dahlgaard, Jens Jörn
1
Hallman, Alice
1
Karlsson, Nils
1
Perks, Helen
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Sousa, Rui
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Stephan, Andreas
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Conjoint measurement : methods and applications
9
Conjoint measurement : methods and applications ; with 91 tables
3
Constitutional political economy
1
Customer retention in the automotive industry : quality, satisfaction and loyalty
1
Empirica : journal of european economics
1
Journal of service management
1
Quality management journal : QMJ
1
SpringerLink / Bücher
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The TQM journal : the international review of organizational improvement
1
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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ECONIS (ZBW)
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Busy doing nothing : why politicians implement inefficient policies
Gustafsson, Anders
- In:
Constitutional political economy
30
(
2019
)
3
,
pp. 282-299
Persistent link: https://www.econbiz.de/10012251985
Saved in:
2
Theory of attractive quality and the Kano methodology - the past, the present, and the future
Witell, Lars
;
Löfgren, Martin
;
Dahlgaard, Jens Jörn
- In:
Total quality management & business excellence : an …
24
(
2013
)
11
,
pp. 1241-1252
Persistent link: https://www.econbiz.de/10010207256
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3
The theory of attractive quality
Witell, Lars
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10008938003
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4
Two decades of using Kano's theory of attractive quality : a literature review
Löfgren, Martin
;
Witell, Lars
- In:
Quality management journal : QMJ
15
(
2008
)
1
,
pp. 59-75
Persistent link: https://www.econbiz.de/10003783531
Saved in:
5
Reflections on context in service research
Voss, Christopher A.
;
Perks, Helen
;
Sousa, Rui
;
Witell, Lars
- In:
Journal of service management
27
(
2016
)
1
,
pp. 30-36
Persistent link: https://www.econbiz.de/10011482107
Saved in:
6
Conjoint analysis as an instrument of market research practice
Gustafsson, Anders
;
Herrmann, Andreas
;
Huber, Frank
- In:
Conjoint measurement : methods and applications
,
(pp. 5-45)
.
1999
Persistent link: https://www.econbiz.de/10001444653
Saved in:
7
Non-geometric Plackett-Burman designs in conjoint analysis
Blomkvist, Ola
;
Ekdahl, Fredrik
;
Gustafsson, Anders
- In:
Conjoint measurement : methods and applications
,
(pp. 161-181)
.
1999
Persistent link: https://www.econbiz.de/10001444692
Saved in:
8
On the influence of the evaluation methods in conjoint design - some empirical results
Huber, Frank
;
Herrmann, Andreas
;
Gustafsson, Anders
- In:
Conjoint measurement : methods and applications
,
(pp. 183-208)
.
1999
Persistent link: https://www.econbiz.de/10001444700
Saved in:
9
Conjoint measurement : methods and applications
Gustafsson, Anders
(
contributor
); …
-
2000
Persistent link: https://www.econbiz.de/10001402990
Saved in:
10
From value-orientated quality improvement to customer satisfaction : a case study for passenger cars
Herrmann, Andreas
- In:
Customer retention in the automotive industry : …
,
(pp. 93-115)
.
1997
Persistent link: https://www.econbiz.de/10001299164
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