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~subject:"Tourismus"
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Exploring consumer's needs and...
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Tourismus
Consumer behaviour
20
Konsumentenverhalten
19
Brand image
8
Brand management
8
Markenführung
8
Markenimage
8
Designation of origin
7
Herkunftsbezeichnung
7
Brand
4
Canada
4
Charity
4
Chile
4
Consumer attitudes
4
Markenartikel
4
Tourism
4
Wohltätigkeit
4
China
3
Cultural identity
3
Fundraising
3
Kanada
3
Kulturelle Identität
3
Measurement
3
Messung
3
National culture
3
Nationalkultur
3
Personality psychology
3
Personality trait
3
Persönlichkeitsmerkmal
3
Persönlichkeitspsychologie
3
Tourism marketing
3
Tourismusmarketing
3
Weinbau
3
Wine industry
3
Advertising
2
Consumer xenocentrism
2
Cross-cultural research
2
Demographics
2
Innovation
2
International marketing
2
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English
4
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Davies, Gary
2
Rojas-Méndez, José
2
Rojas-Méndez, José I.
2
Hine, Michael J.
1
Jamsawang, Jutatip
1
Kaynak, Erdener
1
Pipoli, Gina M.
1
Sandoval Duque, José Luis
1
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International journal of commerce and management
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Journal of vacation marketing : an international journal
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
4
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Predicting tourism market potential of Chile by use of a qualitative forecasting technique
Kaynak, Erdener
;
Rojas-Méndez, José I.
- In:
International journal of commerce and management
24
(
2014
)
2
,
pp. 167-179
Persistent link: https://www.econbiz.de/10010389717
Saved in:
2
Countries' positioning on personality traits : analysis of 10 South American national tourism websites
Rojas-Méndez, José I.
;
Hine, Michael J.
- In:
Journal of vacation marketing : an international journal
23
(
2017
)
3
,
pp. 233-247
Persistent link: https://www.econbiz.de/10011773052
Saved in:
3
Explaining the mixed outcomes from hosting major sporting events in promoting tourism
Rojas-Méndez, José
;
Davies, Gary
;
Jamsawang, Jutatip
; …
- In:
Tourism management : research, policies, practice
74
(
2019
),
pp. 300-309
Persistent link: https://www.econbiz.de/10012128641
Saved in:
4
Promoting country image and tourism in new or underdeveloped markets
Rojas-Méndez, José
;
Davies, Gary
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
3
,
pp. 755-768
Persistent link: https://www.econbiz.de/10014582398
Saved in:
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