Both on national and international scale, tourism business is improving continuously, by adjusting to the tourists' demands, resulting in modification and adaptation of organization and association forms in this area. One of these is the franchise affiliation, an original way of doing business...

Over the years, the evolution of the air transport sector has determined important changes in the tourism industry. One of the consequences of the liberalization of air transport has been the development of the "hub-and-spoke" system, used by traditional airlines in order to be more efficient in...

To better understand the factors influencing technological adoption and the benefits it offers for education, this study looks at the use of Virtual Reality (VR) in war tourism. To comprehend how social influence, effort expectations, performance expectancy, and facilitating conditions influence...

Because of the speedy expansion, many organizations are shifting their attention to researching and using big data. Big data is considered as assets of the organization and some organizations consider Big data as raw material because it needs to refine in order to consume. Additionally, big data...

Tourism income is one of the important segments that contribute to the Sri Lankan economy. Recent trends of Sri Lankan Gross Domestic Production (GDP) shows a significant role which played by the service sector indicating over 60 percent contribution. Island economies such as Bahamas and...

Small and medium-sized enterprises are often constrained by their size and limited resources. They can find themselves in an equity gap where they may find it difficult to raise capital for their business. Consequently, this contribution involves a content analysis of specific European Union...

The World Tourism Organisation established the Global Code of Ethics for Tourism (GCET) in 1999. Two years later, the United Nations acknowledged them and encouraged UNWTO to promote the effective follow-up of its provisions. Essentially, the global code of ethics are a ‘comprehensive set of...

The tourism industry of the Island economy of Sri Lanka started flourishing in late sixties and has continued amidst extreme ups and downs. Specifically the industry has shown strong resilience and resumed after several calamities in the past few decades. The 30 year civil war which experienced...

Purpose – The current study focuses on the effects of different degrees of attention to information provided by VR tourism. The purpose of this study was to explore the impact of VR tourism on potential tourists’ intention to visit, and provided an analysis of how information about a tourist...

The main purpose of this study was to examine local residents' attitudes and participation in tourism, and to explore factors which affect residents' support and participation in tourism in Udawalawe National Park, Sri Lanka. This study tests the structural equation model between community...