Verbeke, Alain; Brugman, Paul - In: Internalization, international diversification and the …, (pp. 97-117). 2005
Twenty years ago, Kenichi Ohmae (1985) published Triad Power , a path-breaking book, which has become a classic in the international business literature. Ohmae concluded that the world was far from global, but rather regionally organised, with the United States, Europe and Japan as the ‘triad...