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Consumer behavior and the practice of marketing
Runyon, Kenneth E.; Stewart, David W. - 1987 - 3. ed
Persistent link: https://www.econbiz.de/10013175394
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Principles of contemporary marketing
Kurtz, David L. - 2008 - Intern. student ed
Persistent link: https://www.econbiz.de/10013485443
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International marketing
Terpstra, Vern - 1987 - 4. ed.
Persistent link: https://www.econbiz.de/10013467807
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Consumers
Arnould, Eric J. - 2004 - 2. ed., internat. ed.
Persistent link: https://www.econbiz.de/10013469288
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Basic marketing : a marketing strategy planning approach
Perreault, William D. - 2011 - 18. ed., international student ed.
Persistent link: https://www.econbiz.de/10013469418
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Marketing financial services
Donnelly, James H. - 1985
Persistent link: https://www.econbiz.de/10013541102
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Marketing communications : from fundamentals to strategies
Rothschild, Michael - 1987
Persistent link: https://www.econbiz.de/10013501492
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Pharmaceutical marketing
Rollins, Brent L.; Perri, Matthew - 2014
Persistent link: https://www.econbiz.de/10013548410
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Principles of marketing
Kotler, Philip; Armstrong, Gary - 2008 - 12. ed.
Persistent link: https://www.econbiz.de/10013474853
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Marketing management
Kotler, Philip; Keller, Kevin Lane - 2006 - 12. ed.
Persistent link: https://www.econbiz.de/10013474938