Narrow search
Showing 1 - 10 of 43
Cover Image
When does the price affect the taste? Results from a wine experiment
Almenberg, Johan; Dreber, Anna - 2009
supports the notion that price not only serves to clear markets, it also serves as a marketing tool; it influences expectations …
Persistent link: https://www.econbiz.de/10010281315
Cover Image
Intellectual Property and Marketing
Philipson, Tomas J.; Lakdawalla, Darius - 2007
Persistent link: https://www.econbiz.de/10013342491
Cover Image
Generic marketing
Hempelmann, Bernd - 1994
Persistent link: https://www.econbiz.de/10000412463
Cover Image
The dictionary of marketing
Ostrow, Rona; Smith, Sweetman R. - 1988
Persistent link: https://www.econbiz.de/10000743286
Cover Image
Changing perspectives into marketing : a preliminary analysis of marketing theory
Möller, K. E. Kristian; Anttila, Mai - 1989
Persistent link: https://www.econbiz.de/10000762846
Cover Image
Computers and the sales effort
Wallis, Louis A. - 1986
Persistent link: https://www.econbiz.de/10000715984
Cover Image
Dictionary of marketing & advertising
Baker, Michael John - 1990 - 2. ed
Persistent link: https://www.econbiz.de/10000806150
Cover Image
Differentiation and value strategy : issues for the marketing operations management interface
Walters, David - 1997
Persistent link: https://www.econbiz.de/10000645000
Cover Image
Markets and society
Zaman, Asad - 2016
Persistent link: https://www.econbiz.de/10011539561