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Relationships between desired attributes, consequences and purchase frequency
Min, Soonhong; Overby, Jeffrey W.; Im, Kun Shin - In: The journal of consumer marketing 29 (2012) 6, pp. 423-435
Persistent link: https://www.econbiz.de/10009681521
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Owner operators : employing a segmentation approach to improve retention
Taylor, G. S.; Garver, Michael S.; Williams, Zachary - In: The international journal of logistics management 21 (2010) 2, pp. 207-229
Persistent link: https://www.econbiz.de/10008657818
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Measuring the importance of attributes in logistics research
Garver, Michael S.; Williams, Zachery; LeMay, Stephen A. - In: The international journal of logistics management 21 (2010) 1, pp. 22-44
Persistent link: https://www.econbiz.de/10003996704
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Understanding truck driver need-based segments : creating a strategy for retention
Williams, Zachary; Garver, Michael S.; Taylor, G. S. - In: Journal of business logistics : JBL 32 (2011) 2, pp. 194-208
Persistent link: https://www.econbiz.de/10009238774
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The demographic threat to Detroit's automakers
MacManus, Walter S.; Senter, Richard; Curtin, Richard T.; … - In: Journal of targeting, measurement and analysis for marketing 17 (2009) 2, pp. 81-92
Persistent link: https://www.econbiz.de/10003876451