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Case studies for industrial and business marketing

Woodside, Arch G. (contributor) - In: Advances in business marketing and purchasing 7 (1996)

Persistent link: https://www.econbiz.de/10004878065

The good practices manifesto : overcoming bad practices pervasive in current research in business

Woodside, Arch G. - In: Journal of business research : JBR 69 (2016) 2, pp. 365-381

Persistent link: https://www.econbiz.de/10011435882

AbsolutelyBest ham to Pocatello, Idaho, USA : arrival delay in customer's order

Woodside, Arch G. - In: Journal of global scholars of marketing science : … 26 (2016) 4, pp. 337-340

Persistent link: https://www.econbiz.de/10011635712

Network Anatomy of Industrial Marketing and Purchasing of New Manufacturing Technologies

Woodside, Arch G. - In: Journal of Business & Industrial Marketing 9 (1994) 3, pp. 52-63

Examines the central proposition that the marketing‐purchasing of ew industrial manufacturing technologies involves the development (not ecessarily a planned design) of a new network of relationships within and across enterprises. Presents the results of a detailed case study on the adoption...

Persistent link: https://www.econbiz.de/10014843253

Profiling the heavy traveler segment

Woodside, Arch G. - In: Journal of travel research : a quarterly publication of … 25 (1987) 4, pp. 9-14

Persistent link: https://www.econbiz.de/10001027829

Step two in benefit segmentation : learning the benefits realized by major travel markets

Woodside, Arch G. - In: Journal of travel research : a quarterly publication of … 24 (1985) 1, pp. 7-13

Persistent link: https://www.econbiz.de/10001027837

Decision-processes in strategic alliances : designing and implementing international joint ventures in Eastern Europe

Woodside, Arch G. - In: Journal of euromarketing 1 (1991) 1, pp. 151-187

Persistent link: https://www.econbiz.de/10001119704

Micro analysis of supplier choice strategies : industrial packaging materials

Vyas, Niren M.; Woodside, Arch G. - In: Industrial marketing : a German-American perspective ; …, (pp. 41-68). 1986

Persistent link: https://www.econbiz.de/10003001772

Narrative analysis for decoding marketer - customer interactions in hospitality contexts

Woodside, Arch G.; Coleman, Linda Jane - In: Tourism sensemaking : strategies to give meaning to …, (pp. 223-231). 2011

Persistent link: https://www.econbiz.de/10009380868

Causal recipes sufficient for identifying market gurus versus mavens

Chung, Miri; Woodside, Arch G. - In: Fuzzy methods for customer relationship management and …, (pp. 312-331). 2012

Persistent link: https://www.econbiz.de/10009703866