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Relationship velocity : toward a theory of relationship dynamics

Palmatier, Robert W.; Houston, Mark B.; Dant, Rajiv P.; … - In: Journal of marketing 77 (2013) 1, pp. 13-30

Persistent link: https://www.econbiz.de/10009725669

Reactions to Perceived Inequity in U.S. And Dutch Interorganizational Relationships

Scheer, Lisa K.; Kumar, Nirmalya; Steenkamp, … - 2012

In an empirical examination of the effects of inequity in interorganizational relationships, the authors find similarities and differences in the way that Dutch and U.S. automobile dealers react to inequity in their relationships with their automobile suppliers. As predicted by equity theory,...

Persistent link: https://www.econbiz.de/10014106032

A reexamination of the motives and gains in joint ventures

Johnson, Shane A.; Houston, Mark B. - In: Journal of financial and quantitative analysis : JFQA 35 (2000) 1, pp. 67-85

Persistent link: https://www.econbiz.de/10001492507

Unpacking what a "Relationship" means to commercial buyers : how the relationship metaphor creates tension and obscures experience

Blocker, Christopher P.; Houston, Mark B.; Flint, Daniel J. - In: Journal of consumer research : JCR ; an … 38 (2011/12) 5, pp. 886-908

Persistent link: https://www.econbiz.de/10009501084

What's a movie worth? : determinating the monetary value of motion pictures' TV rights

Hennig-Thurau, Thorsten; Fuchs, Stefan; Houston, Mark B. - In: International journal of arts management 15 (2012/13) 3, pp. 4-20

Persistent link: https://www.econbiz.de/10009763882

The impact of mission fulfillment on the internal audience : psychological job outcomes in a services setting

Suh, Taewon; Houston, Mark B.; Barney, Steven M.; Kwon, … - In: Journal of service research : JSR 14 (2011) 1, pp. 76-92

Persistent link: https://www.econbiz.de/10008826885

Dynamic strategic goal setting : theory and initial evidence

Houston, Mark B.; Ratneshwar, Srinivasan; Ricci, Lisa; … - 2010

Persistent link: https://www.econbiz.de/10008907428

The last picture show? : timing and order of movie distribution channels

Hennig-Thurau, Thorsten; Henning, Victor; Sattler, Henrik; … - In: Journal of marketing 71 (2007) 4, pp. 63-83

Persistent link: https://www.econbiz.de/10003564871

Domain-relevant commitment and individual technical innovation performance

Bettencourt, Lance A.; Bond, Edward U.; Cole, Michael S.; … - In: The journal of product innovation management : an … 34 (2017) 2, pp. 159-180

Persistent link: https://www.econbiz.de/10011684870

Idea forum : the impact of subscription-based video on demand on traditional distributors' value chains and business models

Clement, Michel; Otten, Cord; Seifert, Rouven; Kleinen, Ole - In: The journal of media economics 31 (2018) 1/2, pp. 50-67

Persistent link: https://www.econbiz.de/10012313998