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Pricing risky services : preference and quality considerations
Allred, Anthony; Valentin, Erhard K.; Chakraborty, Goutam - In: The journal of product & brand management 19 (2010) 1, pp. 54-60
Persistent link: https://www.econbiz.de/10003963607
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Beauty is in the eye of the tech manager : how technology orientation and interactive-media knowledge can drive (or stall) change
Chiagouris, Larry; Lala, Vishal - In: Journal of advertising research 49 (2009) 3, pp. 328-338
Persistent link: https://www.econbiz.de/10003900845
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Intergenerational influence in consumer deal proneness
Schindler, Robert M.; Lala, Vishal; Corcoran, Colleen - In: Psychology & marketing 31 (2014) 5, pp. 307-320
Persistent link: https://www.econbiz.de/10010362523
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A process-based analysis of e-procurement adoption
Abu-ELSamen, Amjad; Chakraborty, Goutam; Warren, David - In: Journal of internet commerce 9 (2010) 3/4, pp. 243-259
Persistent link: https://www.econbiz.de/10008825686