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Fragile Enhancement of Attitud...
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Transformative consumer research for personal and collective well-being
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Fragile enhancement of attitudes and intentions following difficult decisions
Litt, Ab
;
Tormala, Zakary L.
- In:
Journal of consumer research : JCR ; an …
37
(
2010/11
)
4
,
pp. 584-598
Persistent link: https://www.econbiz.de/10008747738
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2
Neuroscience and addictive consumption
Litt, Ab
;
Pirouz, Dante M.
;
Shiv, Baba
- In:
Transformative consumer research for personal and …
,
(pp. 523-542)
.
2012
Persistent link: https://www.econbiz.de/10009260760
Saved in:
3
Believe me, i have no idea what i'm talking about : the effects of source certainty on consumer involvement and persuasion
Karmarkar, Uma R.
;
Tormala, Zakary L.
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
6
,
pp. 1033-1049
Persistent link: https://www.econbiz.de/10003962965
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