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USA
Consumer behaviour
37
Konsumentenverhalten
32
United States
15
Customer satisfaction
11
China
10
Marketing management
10
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10
Multinationales Unternehmen
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Wang, Yong Jian
9
Minor, Michael
6
Ball, Donald A.
5
Geringer, John Michael
5
Cruthirds, Kevin W.
4
Guo, Chiquan
3
McCulloch, Wendell H.
3
McNett, Jeanne M.
3
Frantz, Paul L.
2
Wang, Valerie Lynette
2
Wei, Jie
2
Baeza, Miguel A.
1
Chapa, Olga
1
Doss, Samuel K.
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Hong, Soonkwan
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Competitiveness review : an international business journal incorporating Journal of global competitiveness
1
Global business and organizational excellence : a review of research & best practices
1
International journal of business and globalisation : IJBG
1
International journal of consumer studies
1
International journal of electronic marketing and retailing : IJEMR
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International journal of organizational analysis
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ECONIS (ZBW)
15
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1
A study of cross-border outshopping determinants : mediating effect of outshopping enjoyment
Guo, Chiquan
;
Wang, Yong Jian
- In:
International journal of consumer studies
33
(
2009
)
6
,
pp. 644-651
Persistent link: https://www.econbiz.de/10003907577
Saved in:
2
Empirical investigation on the magnitude of job offshoring from an organizational contingency perspective : implications for the American work force
Wang, Yong Jian
;
Cruthirds, Kevin W.
;
Baeza, Miguel A.
- In:
Competitiveness review : an international business …
20
(
2010
)
4
,
pp. 322-332
Persistent link: https://www.econbiz.de/10008652151
Saved in:
3
"Enculturated" pleasure : a study in multicultural engagement ; how do Mexican and U.S. consumers respond to humorous advertising differently?
Wang, Valerie Lynette
;
Cruthirds, Kevin W.
;
Wang, Yong Jian
- In:
Journal of advertising research
54
(
2014
)
3
,
pp. 320-331
Persistent link: https://www.econbiz.de/10010419812
Saved in:
4
Insights into negative humor in organizations : development of the negative humor questionnaire
Cruthirds, Kevin W.
;
Wang, Yong Jian
;
Romero, Eric J.
- In:
Journal of business and management : JBM
19
(
2014
)
3
,
pp. 7-18
Persistent link: https://www.econbiz.de/10010358907
Saved in:
5
Being in the right place at the right time : an organizational contingency perspective of the Fortune 1000
Guo, Chiquan
;
Wang, Yong Jian
- In:
Global business and organizational excellence : a …
34
(
2014/15
)
2
,
pp. 19-33
Persistent link: https://www.econbiz.de/10011283699
Saved in:
6
Implementing interfunctionally-coordinated market orientation in industrial SMEs : lessons learned in commodity markets
Wang, Yong Jian
;
LaPlaca, Peter J.
;
Guo, Chiquan
;
Hao, …
- In:
Journal of managerial issues : JMI
29
(
2017
)
4
,
pp. 428-449
Persistent link: https://www.econbiz.de/10011771215
Saved in:
7
Oh, the places you'll go! : pre-employment relocation decision making by college graduates in the US
Chapa, Olga
;
Wang, Yong Jian
- In:
International journal of organizational analysis
24
(
2016
)
4
,
pp. 591-614
Persistent link: https://www.econbiz.de/10011619058
Saved in:
8
A comparison of humor styles in US and Mexican television commercials
Cruthirds, Kevin W.
;
Wang, Valerie Lynette
;
Wang, Yong Jian
- In:
Marketing intelligence & planning
30
(
2012
)
4
,
pp. 384-401
Persistent link: https://www.econbiz.de/10009611635
Saved in:
9
The acculturation and commercialisation of thematic holidays in the globalisation era
Doss, Samuel K.
;
Wang, Yong Jian
- In:
International journal of business and globalisation : IJBG
5
(
2010
)
4
,
pp. 411-420
Persistent link: https://www.econbiz.de/10008798326
Saved in:
10
International business : the challenge of global competition
Ball, Donald A.
;
McCulloch, Wendell H.
;
Frantz, Paul L.
; …
-
2006
-
10. ed.
Persistent link: https://www.econbiz.de/10002404890
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