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Theoretical Models of the Ante...
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USA
Service-Dominant Logic
41
Service-dominant logic
41
Marketing theory
32
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32
Dienstleistung
17
Services
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Betriebliche Wertschöpfung
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service-dominant logic
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Lusch, Robert F.
7
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Carver, James R.
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Dunne, Patrick M.
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Journal of marketing
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Key debates and contemporary issues in nonprofit marketing
1
Organizational dynamics : a quarterly review of organizational behavior for professional managers
1
The International trade journal
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ECONIS (ZBW)
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Contemporary issues in marketing channels
Lusch, Robert F.
(
ed.
)
-
1979
Persistent link: https://www.econbiz.de/10000710949
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2
Environmental determinants of US foreign direct investment in developed and developing countries : a structural analysis
Akhter, Syed H.
- In:
The International trade journal
5
(
1991
)
3
,
pp. 329-360
Persistent link: https://www.econbiz.de/10001111347
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3
Personal differences, job tension, job outcomes, and store performance : a study of retail store managers
Lusch, Robert F.
- In:
Journal of marketing
54
(
1990
)
1
,
pp. 85-101
Persistent link: https://www.econbiz.de/10001082061
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4
Retailing
Dunne, Patrick M.
;
Lusch, Robert F.
;
Carver, James R.
-
2014
-
8. ed., international ed.
Persistent link: https://www.econbiz.de/10010242123
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5
The value of a metaphor : organizations and ecosystems
Mars, Matthew M.
;
Bronstein, Judith L.
;
Lusch, Robert F.
- In:
Organizational dynamics : a quarterly review of …
41
(
2012
)
4
,
pp. 271-280
Persistent link: https://www.econbiz.de/10009667025
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6
Marketing's evolving identity : defining our future
Lusch, Robert F.
- In:
Journal of public policy & marketing : JPP & M ; an …
26
(
2007
)
2
,
pp. 261-268
Persistent link: https://www.econbiz.de/10003672146
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7
Social marketing : its ethical dimensions
Laczniak, Gene R.
;
Lusch, Robert F.
;
Murphy, Patrick E.
-
2008
Persistent link: https://www.econbiz.de/10003718250
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