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The role of product brand imag...
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Consumer behaviour
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International journal of retail & distribution management
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ECONIS (ZBW)
12
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1
Virtual agents in e-commerce : representational characteristics for seniors
Chattaraman, Veena
;
Kwon, Wi-Suk
;
Gilbert, Juan E.
; …
- In:
Journal of research in interactive marketing : …
5
(
2011
)
4
,
pp. 276-297
Persistent link: https://www.econbiz.de/10009486391
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2
Assessing college women's associations of American specialty apparel brands
Kwon, Wi-Suk
;
Lennon, Sharron J.
- In:
Journal of fashion marketing and management
15
(
2011
)
2
,
pp. 242-256
Persistent link: https://www.econbiz.de/10009232520
Saved in:
3
Social identity salience : effects on identity-based brand choices of Hispanic consumers
Chattaraman, Veena
;
Lennon, Sharron J.
;
Rudd, Nancy A.
- In:
Psychology & marketing
27
(
2010
)
3
,
pp. 263-284
Persistent link: https://www.econbiz.de/10003956559
Saved in:
4
Ethnic identity, consumption of cultural apparel, and self-perceptions of ethnic consumers
Chattaraman, Veena
;
Lennon, Sharron J.
- In:
Journal of fashion marketing and management
12
(
2008
)
4
,
pp. 518-531
Persistent link: https://www.econbiz.de/10003781737
Saved in:
5
The malleable bicultural consumer : effects of cultural contexts on aesthetic judgments
Chattaraman, Veena
;
Rudd, Nancy A.
;
Lennon, Sharron J.
- In:
Journal of consumer behaviour : an international …
9
(
2010
)
1
,
pp. 18-31
Persistent link: https://www.econbiz.de/10003943313
Saved in:
6
Acculturative stress and consumption-based coping strategies among first-generation Asian-Indian immigrants in the United States
Chakraborty, Swagata
;
Chattaraman, Veena
- In:
International journal of consumer studies
46
(
2022
)
3
,
pp. 831-849
Persistent link: https://www.econbiz.de/10013177004
Saved in:
7
Post-adoption online shopping continuance
Liu, Chuanlan
;
Forsythe, Sandra
- In:
International journal of retail & distribution management
38
(
2010
)
2/3
,
pp. 97-114
Persistent link: https://www.econbiz.de/10003964415
Saved in:
8
Factors affecting adoption of product virtualization technology for online consumer electronics shopping
Kim, Jiyeon
;
Forsythe, Sandra
- In:
International journal of retail & distribution management
38
(
2010
)
2/3
,
pp. 190-204
Persistent link: https://www.econbiz.de/10003964446
Saved in:
9
Sustaining online shopping : moderating role of online shopping motives
Liu, Chuanlan
;
Forsythe, Sandra
- In:
Journal of internet commerce
9
(
2010
)
2
,
pp. 83-103
Persistent link: https://www.econbiz.de/10008653787
Saved in:
10
Adoption of dynamic product imagery for online shopping: does age matter?
Kim, Jiyeon
;
Forsythe, Sandra
- In:
The international review of retail, distribution and …
20
(
2010
)
4
,
pp. 449-467
Persistent link: https://www.econbiz.de/10008656679
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