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USA
Consumer behaviour
55
Konsumentenverhalten
54
Brand management
14
Markenführung
14
Brand
12
Markenartikel
12
Familie
8
Family
8
United States
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7
Persönlichkeitspsychologie
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6
Brand image
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Consumption theory
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Relationship marketing
6
Customer integration
5
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Globalisierung
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Globalization
5
International marketing
5
Internationales Marketing
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Kundenintegration
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Retail trade
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Welt
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Kulturelle Identität
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Marketing
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Service-dominant logic
4
Target group
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Werbung
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Brand loyalty
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Price, Linda L.
7
Arnould, Eric J.
2
Coulter, Robin A.
2
Epp, Amber M.
2
Schau, Hope Jensen
2
Strizhakova, Yuliya
2
Belk, Russell W.
1
Buchanan-Oliver, Margo
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Celsi, Mary Wolfinbarger
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Gilly, Mary C.
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(McGraw-Hill, Irwin series in marketing)
1
Assembling consumption : researching actors, networks and markets
1
Gender, culture, and consumer behavior
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of international marketing
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Journal of marketing
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The aging consumer : perspectives from psychology and economics
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ECONIS (ZBW)
9
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1
"The creation of inspired lives" : female fan engagement with the Twilight Saga
Schau, Hope Jensen
;
Buchanan-Oliver, Margo
- In:
Gender, culture, and consumer behavior
,
(pp. 33-60)
.
2012
Persistent link: https://www.econbiz.de/10009544246
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2
Consumer identity renaissance : the resurgence of identity-inspired consumption in retirement
Schau, Hope Jensen
;
Gilly, Mary C.
;
Celsi, Mary Wolfinbarger
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
2
,
pp. 255-276
Persistent link: https://www.econbiz.de/10003880190
Saved in:
3
The aging consumer and intergenerational transmission of cherished possessions
Curasi, Carolyn Folkman
;
Price, Linda L.
;
Arnould, Eric J.
- In:
The aging consumer : perspectives from psychology and …
,
(pp. 149-172)
.
2010
Persistent link: https://www.econbiz.de/10003996986
Saved in:
4
Consumer culture theory : building community across borders
Belk, Russell W.
;
Price, Linda L.
;
Peñaloza, Lisa
-
2013
Persistent link: https://www.econbiz.de/10010239652
Saved in:
5
Designing solutions around customer network identity goals
Epp, Amber M.
;
Price, Linda L.
- In:
Journal of marketing
75
(
2011
)
2
,
pp. 36-54
Persistent link: https://www.econbiz.de/10008935844
Saved in:
6
Branded products as a passport to global citizenship : perspectives from developed and developing countries
Strizhakova, Yuliya
;
Coulter, Robin A.
;
Price, Linda L.
- In:
Journal of international marketing
16
(
2008
)
4
,
pp. 57-85
Persistent link: https://www.econbiz.de/10003813590
Saved in:
7
The meanings of branded products: a cross-national scale development and meaning assessment
Strizhakova, Yuliya
;
Coulter, Robin A.
;
Price, Linda L.
- In:
International journal of research in marketing : IJRM ; …
25
(
2008
)
2
,
pp. 82-93
Persistent link: https://www.econbiz.de/10003735953
Saved in:
8
The heterogeneous and open-ended project of assembling family
Price, Linda L.
;
Epp, Amber M.
- In:
Assembling consumption : researching actors, networks …
,
(pp. 59-76)
.
2016
Persistent link: https://www.econbiz.de/10011573869
Saved in:
9
Consumers
Arnould, Eric J.
-
2004
-
2. ed., internat. ed.
Persistent link: https://www.econbiz.de/10013469288
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