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Understanding the role of trade-ins in durable goods markets : theory and evidence
Rao, Raghunath Singh; Narasimhan, Om; John, George - In: Marketing science 28 (2009) 5, pp. 950-967
Persistent link: https://www.econbiz.de/10003900016
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An empirical investigation of private label supply by national label producers
Chen, Jack Xinlei; Narasimhan, Om; John, George; Dhar, … - In: Marketing science 29 (2010) 4, pp. 738-755
Persistent link: https://www.econbiz.de/10008652588
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Examining demand elasticities in Hanemann's framework : a theoretical and empirical analysis
Mehta, Nitin; Chen, Xinlei; Narasimhan, Om - In: Marketing science 29 (2010) 3, pp. 422-437
Persistent link: https://www.econbiz.de/10003984300
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Combining lab experiments and industry data in transaction cost analysis : the case of competition as a safeguard
Dutta, Shantanu - In: The journal of law, economics, & organization 11 (1995) 1, pp. 87-111
Persistent link: https://www.econbiz.de/10001184016
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Forward integration into distribution : an empirical test of transaction cost analysis
John, George - In: The journal of law, economics, & organization 4 (1988) 2, pp. 337-355
Persistent link: https://www.econbiz.de/10001135832
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An organizational coordination model of salesforce compensation plans : theoretical analysis and empirical test
John, George - In: The journal of law, economics, & organization 3 (1987) 2, pp. 373-395
Persistent link: https://www.econbiz.de/10001136267
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Alliances industrial purchasing : the determinants of joint action in buyer-supplier relationships
Heide, Jan B. - In: Journal of marketing research : JMR 27 (1990) 1, pp. 24-36
Persistent link: https://www.econbiz.de/10001081964