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Consumer behaviour
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Gentry, James W.
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Advertising and violence : concepts and perspectives
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Gender, culture, and consumer behavior
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Journal of advertising : official publication of the American Academy of Advertising
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ECONIS (ZBW)
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A grounded theory of transition to involved parenting : the role of household production and consumption in the lives of single fathers
Harrison, Robert L.
;
Gentry, James W.
;
Commuri, Suraj
- In:
Gender, culture, and consumer behavior
,
(pp. 337-367)
.
2012
Persistent link: https://www.econbiz.de/10009544235
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The prevalence and influence of the combination of humor and violence in Super Bowl commercials
Blackford, Benjamin J.
;
Gentry, James W.
;
Harrison, …
- In:
Advertising and violence : concepts and perspectives
,
(pp. 60-73)
.
2015
Persistent link: https://www.econbiz.de/10010498564
Saved in:
3
The prevalence and influence of the combination of humor and violence in super bowl commercials
Blackford, Benjamin J.
;
Gentry, James W.
;
Harrison, …
- In:
Journal of advertising : official publication of the …
40
(
2011
)
4
,
pp. 123-133
Persistent link: https://www.econbiz.de/10009491959
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