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USA
Consumer behaviour
21
Konsumentenverhalten
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Sportmarketing
12
Sports marketing
12
Advertising effects
10
Sport
10
United States
10
Werbewirkung
10
Sports
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Ehrenamtliche Arbeit
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Job satisfaction
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Nonprofit-Organisation
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Sponsorship
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Employee retention
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Mitarbeiterbindung
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Motivation
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Arbeitszufriedenheit
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Ball game
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Ballsport
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Brand image
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Brand management
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Führungsstil
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Bang, Hyejin
4
Trail, Galen
4
Dees, Windy
2
Kim, Yu Kyoum
2
Reio, Thomas G. <Jr.>
2
Bennett, Gregg
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Ferreira, Mauricio
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Ghosh, Rajashi
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Harrolle, Michelle
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Jordan, Jeremy
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Ko, Yong Jae
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Lachowetz, Tony
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Lee, Cindy
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Lee, Donghun
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Journal of sport management : the official journal of the North American Society of Sport Management
4
Sport marketing quarterly : preferred journal of the Sport Marketing Association
2
Human resource development international : enhancing performance, learning and integrity
1
International journal of leisure and tourism marketing : IJLTM
1
Nonprofit management & leadership
1
The journal of management development
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ECONIS (ZBW)
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1
Leader-member exchange in nonprofit sport organizations : the impact on job satisfaction and intention to stay from the perspectives of volunteer leaders and followers
Bang, Hyejin
- In:
Nonprofit management & leadership
22
(
2011/12
)
1
,
pp. 85-105
Persistent link: https://www.econbiz.de/10009313491
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2
Comparison of Division I and Division III intercollegiate spectators : motives and constraints
Lee, Cindy
;
Bang, Hyejin
- In:
International journal of leisure and tourism marketing …
2
(
2011
)
2
,
pp. 159-175
Persistent link: https://www.econbiz.de/10009011417
Saved in:
3
Reducing turnover intent : supervisor and co-worker incivility and socialization-related learning
Ghosh, Rajashi
;
Reio, Thomas G. <Jr.>
;
Bang, Hyejin
- In:
Human resource development international : enhancing …
16
(
2013
)
2
,
pp. 169-185
Persistent link: https://www.econbiz.de/10009743535
Saved in:
4
From motivation to organizational commitment of volunteers in non-profit sport organizations : the role of job satisfaction
Bang, Hyejin
;
Ross, Stephen
;
Reio, Thomas G. <Jr.>
- In:
The journal of management development
32
(
2013
)
1
,
pp. 96-112
Persistent link: https://www.econbiz.de/10009730502
Saved in:
5
Personality fit in NASCAR : an evaluation of driver-sponsor congruence and its impact on sponsorship effectiveness outcomes
Dees, Windy
;
Bennett, Gregg
;
Ferreira, Mauricio
- In:
Sport marketing quarterly : preferred journal of the …
19
(
2010
)
1
,
pp. 25-35
Persistent link: https://www.econbiz.de/10003965844
Saved in:
6
Savannah Sand Gnats : macro strategies for using identity to increase attendance in Minor League Baseball
Lachowetz, Tony
;
Dees, Windy
;
Todd, Sam
;
Ryan, Elizabeth
- In:
Sport marketing quarterly : preferred journal of the …
18
(
2009
)
4
,
pp. 222-227
Persistent link: https://www.econbiz.de/10003940624
Saved in:
7
Conative loyalty of Latino and non-Latino professional baseball fans
Harrolle, Michelle
;
Trail, Galen
;
Rodriguez, Ariel
; …
- In:
Journal of sport management : the official journal of …
24
(
2010
)
4
,
pp. 456-471
Persistent link: https://www.econbiz.de/10008656371
Saved in:
8
The influence of personal values and goals on cognitive and behavioral involvement in sport
Lee, Donghun
;
Trail, Galen
- In:
Journal of sport management : the official journal of …
25
(
2011
)
6
,
pp. 593-605
Persistent link: https://www.econbiz.de/10009425051
Saved in:
9
The influence of relationship quality on sport consumption behaviors : an empirical examination of the relationship quality framework
Kim, Yu Kyoum
;
Trail, Galen
;
Ko, Yong Jae
- In:
Journal of sport management : the official journal of …
25
(
2011
)
6
,
pp. 576-592
Persistent link: https://www.econbiz.de/10009425052
Saved in:
10
Constraints and motivators : a new model to explain sport consumer behavior
Kim, Yu Kyoum
;
Trail, Galen
- In:
Journal of sport management : the official journal of …
24
(
2010
)
2
,
pp. 190-210
Persistent link: https://www.econbiz.de/10003976933
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