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Merely seventeen years old in the U.S. market, electronic commerce (e-commerce) sales continue to grow rapidly on an annual basis. At the macro level, U.S. e-commerce sales for 2010 totaled $166.5 billion. Although this total is impressive, it represents only 4.28 percent of the total of U.S....
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Despite its massive size, little research regarding the global seafood industry exists from a marketing perspective. In this study, differences between processors who use international or global sourcing and processors who use domestic sourcing are investigated. The results indicate that few...
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The purpose of this study is to determine the propensity, in selected high technology industries, to engage in international sales. Previous studies have investigated the propensity to export (no versus yes) and the propensity to participate in international business activities (no versus yes)...
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