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The locus of choice : personal causality and satisfaction with hedonic and utilitarian decisions
Botti, Simona; McGill, Ann L. - In: Journal of consumer research : JCR ; an … 37 (2010/11) 6, pp. 1065-1078
Persistent link: https://www.econbiz.de/10009006647
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Gaming with Mr. Slot or gaming the slot machine? : power, anthropomorphism, and risk perception
Kim, Sara; McGill, Ann L. - In: Journal of consumer research : JCR ; an … 38 (2011/12) 1, pp. 94-107
Persistent link: https://www.econbiz.de/10009160940