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The effects of option framing on consumer choices : making decisions in rational versus experiential processing modes
Biswas, Dipayan - In: Journal of consumer behaviour : an international … 8 (2009) 5, pp. 284-299
Persistent link: https://www.econbiz.de/10003899850
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The effects of mainstream and emerging customer orientations on radical and disruptive innovations
Govindarajan, Vijay; Kopalle, Praveen K.; Danneels, Erwin - In: The journal of product innovation management : an … 28 (2011), pp. 121-132
Persistent link: https://www.econbiz.de/10009387609
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Innovations in retail pricing and promotions
Grewal, Dhruv; Ailawadi, Kusum L.; Gauri, Dinesh; Hall, … - In: Journal of retailing 87 (2011), pp. 43-52
Persistent link: https://www.econbiz.de/10009269263
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Experimental evidence on the effect of information and pricing on residential electricity consumption
Burkhardt, Jesse; Gillingham, Kenneth; Kopalle, Praveen K. - 2019
Persistent link: https://www.econbiz.de/10011996811
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Estimating the efficiency of consumer choices of new automobiles
Gupta, Pola - In: Journal of economic psychology : research in economic … 13 (1992) 3, pp. 375-397
Persistent link: https://www.econbiz.de/10001132246
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Subjective product knowledge as a moderator of the relationship between attitudes and purchase intentions for a durable product
Berger, Ida E. - In: Journal of economic psychology : research in economic … 15 (1994) 2, pp. 301-314
Persistent link: https://www.econbiz.de/10001165905
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Price competition between pure play versus bricks-and-clicks e-tailers : analytical model and empirical analysis
Pan, Xing; Shankar, Venkatesh; Ratchford, Brian Thomas - 2002
Persistent link: https://www.econbiz.de/10001715173
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The evolution of price dispersion in Internet retail markets
Pan, Xing; Ratchford, Brian Thomas; Shankar, Venkatesh - In: Organizing the new industrial economy, (pp. 85-105). 2003
Persistent link: https://www.econbiz.de/10002043078
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Why we do what we do : a model of activity consumption
Luo, Lan; Ratchford, Brian Thomas; Yang, Botao - In: Journal of marketing research : JMR 50 (2013) 1, pp. 24-43
Persistent link: https://www.econbiz.de/10009715264
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What is special about marketing organic products? : how organic assortment, price, and promotions drive retailer performance
Bezawada, Ram; Pauwels, Koen - In: Journal of marketing 77 (2013) 1, pp. 31-51
Persistent link: https://www.econbiz.de/10009725666