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United States
Consumer behaviour
8
Product management
8
China
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Marketing
5
USA
5
Consumer marketing
4
Dienstleistungsqualität
3
Market segmentation
3
Marketing management
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Marketingmanagement
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Health services
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International marketing
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Internet
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Millennials
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Privacy
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Relational models
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Relationship
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Unternehmenserfolg
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Pitta, Dennis A.
3
Smith, Darlene Brannigan
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Bloom, Paul N.
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Kaltcheva, Velitchka D.
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Lingelbach, David
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Patino, Anthony
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International business and economics research journal
1
The future of consumerism
1
The journal of consumer marketing
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The journal of product & brand management
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ECONIS (ZBW)
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1
A comparison of the market orientation of Chinese and US firms
Smith, Darlene Brannigan
;
Pitta, Dennis A.
;
Richardson, Lee
- In:
International business and economics research journal
6
(
2007
)
12
,
pp. 25-37
Persistent link: https://www.econbiz.de/10003670388
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2
Is consumerism dead or alive? : some empir. evidence
Smith, Darlene Brannigan
- In:
The future of consumerism
,
(pp. 61-73)
.
1986
Persistent link: https://www.econbiz.de/10001266858
Saved in:
3
Product strategy in harsh economic times: Subway
Pitta, Dennis A.
- In:
The journal of product & brand management
19
(
2010
)
2
,
pp. 131-134
Persistent link: https://www.econbiz.de/10003993637
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4
Segmenting the toy industry : a study of pre-teen Millennials
Patino, Anthony
;
Kaltcheva, Velitchka D.
;
Lingelbach, David
- In:
The journal of consumer marketing
29
(
2012
)
2
,
pp. 156-162
Persistent link: https://www.econbiz.de/10009542411
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