//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"United States"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Superstitious beliefs in consu...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
United States
Consumer behaviour
39
Konsumentenverhalten
34
Supply chain
16
USA
16
China
15
Lieferkette
14
Game theory
13
Brand
11
Brand management
11
Customer satisfaction
11
Markenartikel
11
Markenführung
11
Marketing management
11
Marketingmanagement
11
Beziehungsmarketing
10
Multinationales Unternehmen
10
Relationship marketing
10
Spieltheorie
10
Transnational corporation
10
Advertising effects
9
Brand image
9
Cultural identity
9
Kulturelle Identität
9
Kundenzufriedenheit
9
Lieferantenmanagement
9
Mexico
9
Preismanagement
9
Pricing strategy
9
Supplier relationship management
9
Werbewirkung
9
Advertising
8
Markenimage
8
Comparison
7
Einzelhandel
7
International marketing
7
Internationales Marketing
7
Internet marketing
7
Mexiko
7
Online retailing
7
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
11
Book / Working Paper
5
Type of publication (narrower categories)
All
Article in journal
11
Aufsatz in Zeitschrift
11
Lehrbuch
5
Textbook
5
Glossar enthalten
4
Glossary included
4
Language
All
English
16
Author
All
Wang, Yong Jian
9
Minor, Michael
6
Ball, Donald A.
5
Geringer, John Michael
5
Cruthirds, Kevin W.
4
Guo, Chiquan
3
McCulloch, Wendell H.
3
McNett, Jeanne M.
3
Wei, Jie
3
Frantz, Paul L.
2
Wang, Valerie Lynette
2
Baeza, Miguel A.
1
Chapa, Olga
1
Doss, Samuel K.
1
Hao, Andy W.
1
Hong, Soonkwan
1
LaPlaca, Peter J.
1
Romero, Eric J.
1
Zhang, Yonghui
1
more ...
less ...
Published in...
All
Competitiveness review : an international business journal incorporating Journal of global competitiveness
1
Global business and organizational excellence : a review of research & best practices
1
International journal of business and globalisation : IJBG
1
International journal of consumer studies
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of organizational analysis
1
Journal of advertising research
1
Journal of business and management : JBM
1
Journal of managerial issues : JMI
1
Marketing intelligence & planning
1
Oxford bulletin of economics and statistics
1
more ...
less ...
Source
All
ECONIS (ZBW)
16
Showing
1
-
10
of
16
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
"Enculturated" pleasure : a study in multicultural engagement ; how do Mexican and U.S. consumers respond to humorous advertising differently?
Wang, Valerie Lynette
;
Cruthirds, Kevin W.
;
Wang, Yong Jian
- In:
Journal of advertising research
54
(
2014
)
3
,
pp. 320-331
Persistent link: https://www.econbiz.de/10010419812
Saved in:
2
A comparison of humor styles in US and Mexican television commercials
Cruthirds, Kevin W.
;
Wang, Valerie Lynette
;
Wang, Yong Jian
- In:
Marketing intelligence & planning
30
(
2012
)
4
,
pp. 384-401
Persistent link: https://www.econbiz.de/10009611635
Saved in:
3
A study of cross-border outshopping determinants : mediating effect of outshopping enjoyment
Guo, Chiquan
;
Wang, Yong Jian
- In:
International journal of consumer studies
33
(
2009
)
6
,
pp. 644-651
Persistent link: https://www.econbiz.de/10003907577
Saved in:
4
Empirical investigation on the magnitude of job offshoring from an organizational contingency perspective : implications for the American work force
Wang, Yong Jian
;
Cruthirds, Kevin W.
;
Baeza, Miguel A.
- In:
Competitiveness review : an international business …
20
(
2010
)
4
,
pp. 322-332
Persistent link: https://www.econbiz.de/10008652151
Saved in:
5
Insights into negative humor in organizations : development of the negative humor questionnaire
Cruthirds, Kevin W.
;
Wang, Yong Jian
;
Romero, Eric J.
- In:
Journal of business and management : JBM
19
(
2014
)
3
,
pp. 7-18
Persistent link: https://www.econbiz.de/10010358907
Saved in:
6
Being in the right place at the right time : an organizational contingency perspective of the Fortune 1000
Guo, Chiquan
;
Wang, Yong Jian
- In:
Global business and organizational excellence : a …
34
(
2014/15
)
2
,
pp. 19-33
Persistent link: https://www.econbiz.de/10011283699
Saved in:
7
Implementing interfunctionally-coordinated market orientation in industrial SMEs : lessons learned in commodity markets
Wang, Yong Jian
;
LaPlaca, Peter J.
;
Guo, Chiquan
;
Hao, …
- In:
Journal of managerial issues : JMI
29
(
2017
)
4
,
pp. 428-449
Persistent link: https://www.econbiz.de/10011771215
Saved in:
8
Oh, the places you'll go! : pre-employment relocation decision making by college graduates in the US
Chapa, Olga
;
Wang, Yong Jian
- In:
International journal of organizational analysis
24
(
2016
)
4
,
pp. 591-614
Persistent link: https://www.econbiz.de/10011619058
Saved in:
9
The acculturation and commercialisation of thematic holidays in the globalisation era
Doss, Samuel K.
;
Wang, Yong Jian
- In:
International journal of business and globalisation : IJBG
5
(
2010
)
4
,
pp. 411-420
Persistent link: https://www.econbiz.de/10008798326
Saved in:
10
Panel probit models with time-varying individual effects : reestimating the effects of fertility on female labour participation
Wei, Jie
;
Zhang, Yonghui
- In:
Oxford bulletin of economics and statistics
84
(
2022
)
4
,
pp. 799-829
Persistent link: https://www.econbiz.de/10013348492
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->